The London SEO Specialist Who Actually Ranks

Meet the Founder

Meet Andrew Bradlex

Hi, I'm Andrew Bradlex, founder of Bradlex SEO. For more than 10 years, I've done one thing: help businesses get found online. Over that time I've worked across every side of the craft - search engine optimization, website design, and online marketing - and built the kind of complete, technical-and-strategic skill set that's surprisingly rare to find in one person. I'm as comfortable in the technical weeds - site speed, crawlability, and structured data - as I am building the strategy that ties it all back to revenue.

I learned the trade inside three of the top 1% SEO and online marketing agencies in Canada. I started at the very bottom as a junior SEO technician - fixing crawl errors, untangling technical issues, and learning how Google actually works under the hood - and worked my way up to SEO Director, leading strategy and teams on some of those agencies' biggest accounts. That journey gave me complete command of SEO from the ground up: the technical foundation, the on-page details, and the off-site authority work that most agencies treat as an afterthought.

Across those years, I've led or hands-on contributed to more than 700 SEO projects across Canada, spanning over 50 industries. I've optimized everything from single-location local shops to Canada-wide corporations and high-volume ecommerce stores. That range matters more than it sounds: a dentist in London and a national retailer don't need the same strategy, and having seen what genuinely works - and what quietly fails - across so many markets is what lets me build the right plan for your business instead of a recycled template. It also means I can spot the opportunities a generalist would miss - and steer you clear of the costly mistakes that set businesses back months.

In 2020, I launched Bradlex SEO to do things my own way. I'd watched too many businesses get locked into long contracts, buried in jargon, and handed reports they couldn't make sense of. Bradlex is the opposite: a boutique agency offering custom, hands-on solutions for clients in London, Ontario and across Canada. No bloated retainers for work that doesn't move the needle, and no black boxes - just clear strategy, honest communication, and results you can actually see in your rankings, your calls, and your revenue.

I also hold my own work to the same standard I set for clients. This very website is built to rank in London, load in under a second, and get cited by AI search engines like ChatGPT and Google's AI Overviews - because if I couldn't do it for my own business, I'd have no business doing it for yours. Search changes fast, and staying genuinely ahead of it - from the Google Map Pack to AI search - is a core part of how I work.

When you work with Bradlex SEO, you work directly with me - not a rotating account manager. Whether you're a local business trying to win the London market or a company competing nationally, I'd love to help you get found. Start with a free, no-obligation SEO audit and let's see exactly where you stand.